Hunger can strike at any time. Clients don’t always have the time to cook or visit a restaurant, but they still want to enjoy a delicious meal. That’s why food delivery has been a rising trend in the last year and is still growing strong.
Have you tapped into the online ordering market yet? If not, these online food delivery statistics will convince you now is the right time to add an online ordering system to your website.
Why offering online food delivery is a must
The main benefit of enabling online ordering is making more money. You have a limited amount of seats in your restaurant, so you can only serve a set number of clients in a day.
But, if you expand your sales online, you can serve a lot more customers and enjoy a bigger profit at the end of the month. Here are more benefits supported by the online food delivery statistics below:
- You can persuade clients to order more with promotions: showcasing offers in a printed menu is quite challenging, but doing so online is a breeze. In just a few seconds, you can add attractive deals to the top of your menu that clients won’t be able to resist. If the restaurant promotion is linked to a minimum order value, customers will be tempted to spend more so they can take advantage of it;
- Upsell without extra effort: in location, you have to train servers to upsell, and they can often be too pushy. This will make clients uncomfortable and they may not return again. When you use an online menu creator, you can enable people to choose toppings and sizes for their dishes, at an extra cost. Customers get to create their perfect dish while you make more money;
- Increase client satisfaction: in this day and age, customers expect to be able to order online from your restaurant. Therefore, if they reach your website and can’t find a menu button they will be disappointed. On the other hand, if they can easily order from your website and the process is fast and easy, they will be happy and likely return;
- Gain customer insight: most online ordering systems have an incorporated analysis module that allow you to monitor your business. You will have access to data such as number of new and returning clients, total amount of sales, best selling dishes, menu items that are ignored and a lot more.
Online food delivery statistics Infographic
How to add an online ordering system to your website
Now that you’ve looked over these persuasive online food delivery statistics and decided to offer this type of service, it is time to find the best solution for your restaurant.
You could look into making an account on third-party apps, but you will soon find out that the taxes they have eat into your profit. Moreover, your restaurant can get easily overlooked between countless other competitors with similar food.
If you want to have complete control of your online ordering process, you need an online ordering system that you can easily add to your restaurant’s website. We have good news for you!
You can get a free system from GloriaFood that only takes 10 minutes to set up. Follow these steps:
- Create an account on GloriaFood and complete your restaurant’s basic information;
- Make an irresistible menu with the help of our wizard;
- Publish the menu button on your website and you can start accepting online orders!
If you don’t already have a website or are not happy with the one you have, you can generate a sales and SEO-optimized restaurant website in a matter of minutes from within the system. No need for technical knowledge, the set-up process is fast and intuitive.
If you are a more visual learner, we also have video instruction for setting up the GloriaFood online ordering system:
Final words
Running a restaurant is a big challenge as the food industry is renowned for being competitive. That’s why it is important to keep up with the latest trends and utilize technology to ensure you keep making a profit.
One of the most useful pieces of technology right now is an online ordering system, as proven by the statistics above. Don’t wait around, start selling more by allowing your clients to place online orders now!
