Ordering food online is not a new thing, quite the opposite. Most people place an online order when they don’t feel like cooking but want to enjoy a delicious meal. But do you know exactly how important online ordering is for customers? Or how offering online ordering can help your restaurant? What about what customers expect from the online order service of their preferred restaurants?
In this article, you will find restaurant online ordering statistics that answer the questions above and many more.
Restaurant online ordering statistics
We’ve synthesized the most important restaurant online ordering statistics into an infographic to make it more entertaining for you:
How many people prefer to order food online?
Your potential clients are out there, you just have to make your restaurant known to them and attract them to place an order. An easy way to convince people in your area to try your restaurant is to add promotions to your menu.
Be it free delivery, a 10% discount, or a 2+1 offer, a promotion will make your restaurant irresistible. With the Promotions module from GloriaFood, you can set up any promotion logic you can think of in just a few seconds:
What is the most popular food ordered online?
Try out different menu items until you find the ones that your target audience prefers! If you use the online menu editor from GloriaFood, you can make as many changes as you want to your menu, free of charge.
What’s more, if you want to increase profits, ensure that your menu is full of high-profit margin dishes, like the ones listed in this article: 7 Most Profitable Menu Items to Include in Your Restaurant Menu
Which age group orders food online the most?
If you want to attract more GenZs and Millennials, consider making your restaurant more sustainable. Here are a few examples you can easily implement:
- Use compostable containers for delivery;
- Create a compost bin and start recycling your waste;
- Limit food waste by offering promotions for prepared meals that will soon go bad.
Read more: 10 Restaurant Sustainability Practices You Can Implement Immediately
What are the most common hours for customers to place online orders?
If you want to increase online orders during the less busy hours, use social media to persuade people to order! Check out these tips:
- Create a promotion for 10% off the whole cart available for a limited time, when you don’t usually get orders;
- Add a link in your social media profile’s bio that leads customers directly to your online menu so they can order with just one click;
- Use mouth-watering pictures and convincing captions to get people to place an order.
Read more: How to Attract More Customers to Your Restaurant Using Social Media
How to set up online ordering for my restaurant
As the above restaurant online ordering statistics illustrate, offering online orders is a must in such a competitive industry because it is an added revenue stream that customers crave.
If you want to keep all of the profits and have full control of your online ordering process, stay away from party delivery apps that have many different hidden fees. It will be harder for your business to be noticed among many other similar food offers.
Instead, get your online ordering system from GloriaFood and easily install it on your website. What’s more, it is free! You can start accepting online orders by tonight without paying anything. You just have to follow these simple steps:
- Create an account on GloriaFood;
- Fill in your restaurant’s basic information such as address, contact information, and type of cuisine;
- Create an attractive menu with the help of our wizard;
- Publish the See Menu & Order button on your website. If you don’t have a website or you are not happy with the existing one, you can use our restaurant website builder to generate a sales and SEO-optimized website in less than 15 minutes;
- Download the order-taking app and start accepting online orders.
If you prefer video instructions, we have you covered:
Final words
The restaurant online ordering statistics presented in this infographic prove that online ordering is a must-have service for all food businesses that want to grow revenue. Provide customers with a great online ordering experience by using the online ordering system from GloriaFood.
